Client Onboarding & KYC Policy

1. Purpose

To onboard every investor with complete KYC, correct documentation and a recorded risk profile before the first transaction, in line with SEBI regulations, AMFI guidelines, the PML (Maintenance of Records) Rules, 2005 and KRA / CKYC requirements.

2. Onboarding Steps

Step 1 – Introduction: The investor is told the Distributor’s status (AMFI-Registered Mutual Fund Distributor, ARN-96461), that Regular Plans are distributed, how the Distributor earns (trail commission within the BER) and that Direct Plans are available to investors directly from AMCs.

Step 2 – KYC check: The investor’s KYC status is checked on the KRA / CKYC system using PAN. If KYC is not complete, it is completed with PAN, Aadhaar, address proof, photograph and bank proof, and In-Person Verification (IPV) is carried out where required.

Step 3 – Declarations: FATCA/CRS self-certification and nomination (or a recorded opt-out) are obtained for every folio. For non-individual investors, UBO details are collected.

Step 4 – Risk profiling: The Risk Profiling Questionnaire is completed, scored and signed before any scheme is recommended (see the Risk Profiling & Suitability Policy).

Step 5 – Account setup: The investor is registered on BSE STAR MF, a platform of the Stock Exchange, and the folio is created with the AMC. Transactions are mapped to ARN-96461.

Step 6 – Welcome communication: A welcome letter is sent recording the Distributor’s status, the risk profile, the commission disclosure, the data-protection commitment and the grievance process.

3. Rules that are Never Broken

No investment is accepted in cash. No blank or partially filled form is ever signed. Payments come only from the investor’s own bank account. OTPs, PINs and passwords are never asked for. No transaction is executed before KYC is complete. No assured, guaranteed or indicative return is ever promised.

4. Anti-Money-Laundering Care

Original documents are verified and in-person verification is done at onboarding. Records of KYC and transactions are kept as per the PML Rules, 2005. Any transaction that appears inconsistent with the investor’s known profile is reviewed before it is processed.